Della: Dell for Girls. Seriously.

I just threw up in my mouth a little bit. You see, Dell just released “Della,” a portal to sell notebooks to women. Let’s set aside the fact that the site looks like a JC Penny ad and the name sounds like Saturday Night Live fodder; the site’s content is so ridiculous, I’d be insulted if only I could take it seriously enough.
not boyfriend's computer

Take a look for yourself here. Let’s skip three of the four things women apparently care about (“products,” “featured artist,” and “giving”) and go straight to “tech tips.”

This is where I learned that “tech” means “netbooks,” which aren’t just “cute” and can “check my email,” but can help me “get smarter,” be healthier and even “chill out.” Heck, they can even help me get in on this whole cloud action. So this little piece of hardware is required for me to store information online. Hmm.

Dell, dude, you just don’t get it — which is why the ladies won’t anytime soon, either.

[Photo: Flickr/ladypain]

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Wen Schlesser moderator
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I work for Best Buy and reckoned you actually might possibly want to get in on this March promo we've been offering with regard to new buyer gift cards. Investigate for yourself...most people are getting piles of totally free gadgets right now.

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B.Eisenwolf moderator
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Once I started reading this post I couldn't stop until I became finished, although it wasn't just what I have been searching for, was a nice read though.

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Billie K. moderator
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Cool of you to take the time sharing this with us, This is what makes the Internet so great

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Dell(a) Responds: Feedback is Cute! « Phi for Fool moderator
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[...] fodder « Della: Dell for Girls. Seriously. [...]

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And Now, Computers… for WOMEN! | Bolt | Peters moderator
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[...] dumb girls.  I haven’t been so disgusted with a tech company in a long, long time. It seems lots of other people are talking about it and they aren’t too [...]

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Maya Baratz moderator
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Thanks, Neha :)

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Andrew Mager moderator
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I love the name Della!!

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Neha moderator
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Gosh, I don't know when marketers will start thinking that women are just as tech savvy as guys. Minus points for Dell! [p.s. nice blog, added you to my blogroll on my site!]

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